:root{
--ink:#0F2342; /* deep boardroom navy */
--ink-2:#193455;
--paper:#F7F4ED; /* warm executive paper */
--paper-2:#EFEADF;
--gold:#2865B5; /* confident amber-gold */
--gold-soft:#5C9BE0;
--line:rgba(16,24,43,.12);
--line-d:rgba(247,244,237,.16);
--muted:#5A6273;
--muted-d:rgba(247,244,237,.62);
--green:#2E7D55;
--red:#B4452F;
--display:'Fraunces',Georgia,serif;
--body:'Inter',system-ui,sans-serif;
--maxw:1180px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
font-family:var(--body);
background:var(--paper);
color:var(--ink);
line-height:1.6;
-webkit-font-smoothing:antialiased;
overflow-x:hidden;
}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}
a{color:inherit;text-decoration:none}
h1,h2,h3{font-family:var(--display);font-weight:500;line-height:1.08;letter-spacing:-.01em}
.eyebrow{
font-family:var(--body);font-size:12.5px;font-weight:600;letter-spacing:.16em;
text-transform:uppercase;color:var(--gold);display:inline-flex;align-items:center;gap:10px;
}
.eyebrow::before{content:"";width:26px;height:1px;background:var(--gold);display:inline-block}
/* ---- buttons ---- */
.btn{
display:inline-flex;align-items:center;gap:10px;font-family:var(--body);
font-weight:600;font-size:15.5px;padding:15px 26px;border-radius:2px;
cursor:pointer;border:1px solid transparent;transition:.25s ease;line-height:1;
}
.btn-gold{background:var(--gold);color:#fff}
.btn-gold:hover{background:#1f56a0;transform:translateY(-2px)}
.btn-ghost{background:transparent;border-color:var(--line);color:var(--ink)}
.btn-ghost:hover{border-color:var(--ink);background:var(--ink);color:var(--paper)}
.btn-ghost-d{background:transparent;border-color:var(--line-d);color:var(--paper)}
.btn-ghost-d:hover{background:var(--paper);color:var(--ink)}
.btn .arr{transition:transform .25s ease}
.btn:hover .arr{transform:translateX(4px)}
/* ---- nav ---- */
header{position:fixed;top:0;left:0;right:0;z-index:50;transition:.3s ease}
header.scrolled{background:rgba(247,244,237,.9);backdrop-filter:blur(12px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:74px}
.logo{font-family:var(--display);font-size:21px;font-weight:600;letter-spacing:-.02em;display:flex;align-items:center;gap:9px}
.logo .mark{
width:38px;height:38px;border-radius:8px;background:#fff;
display:grid;place-items:center;box-shadow:0 2px 8px rgba(15,35,66,.12);
}
.logo .mark img{width:26px;height:26px;object-fit:contain;display:block}
header.scrolled .logo .mark{box-shadow:0 1px 4px rgba(15,35,66,.10)}
.nav-links{display:flex;align-items:center;gap:30px;font-size:14.5px;font-weight:500}
.nav-links a.txt{color:var(--muted);transition:color .2s}
.nav-links a.txt:hover{color:var(--ink)}
.nav-toggle{display:none;background:none;border:0;cursor:pointer;font-size:22px;color:var(--ink)}
/* ---- hero ---- */
.hero{background:var(--ink);color:var(--paper);padding:150px 0 90px;position:relative;overflow:hidden}
.hero::after{
content:"";position:absolute;right:-12%;top:-10%;width:540px;height:540px;border-radius:50%;
background:radial-gradient(circle at center,rgba(200,147,43,.22),transparent 62%);pointer-events:none;
}
.hero-grid{display:grid;grid-template-columns:1.02fr .98fr;gap:60px;align-items:center;position:relative;z-index:2}
.hero h1{font-size:clamp(40px,5.4vw,68px);margin:22px 0 0;color:var(--paper)}
.hero h1 em{font-style:italic;color:var(--gold-soft)}
.hero .sub{font-size:18.5px;color:var(--muted-d);margin:24px 0 34px;max-width:520px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.hero-note{font-size:13.5px;color:var(--muted-d);margin-top:18px;display:flex;align-items:center;gap:8px}
.hero-note b{color:var(--gold-soft);font-weight:600}
/* signature: before/after card */
.upgrade{
background:var(--ink-2);border:1px solid var(--line-d);border-radius:6px;
padding:26px;position:relative;box-shadow:0 30px 80px rgba(0,0,0,.4);
}
.upgrade-head{display:flex;align-items:center;justify-content:space-between;margin-bottom:18px}
.upgrade-head .q{font-size:13px;color:var(--muted-d)}
.upgrade-head .q b{color:var(--paper);font-weight:600}
.toggle{display:inline-flex;border:1px solid var(--line-d);border-radius:2px;overflow:hidden}
.toggle button{
background:transparent;border:0;color:var(--muted-d);font-family:var(--body);
font-size:12.5px;font-weight:600;padding:8px 14px;cursor:pointer;transition:.2s;letter-spacing:.02em;
}
.toggle button.on{background:var(--gold);color:#fff}
.answer{font-size:16.5px;line-height:1.7;min-height:182px;transition:opacity .2s}
.answer .label{
display:inline-block;font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;
padding:4px 9px;border-radius:2px;margin-bottom:14px;
}
.answer.before .label{background:rgba(180,69,47,.16);color:#E78c77}
.answer.after .label{background:rgba(46,125,85,.18);color:#7FCBA0}
.answer .hl{color:var(--gold-soft);font-style:italic}
.answer .weak{color:#E78c77;text-decoration:underline;text-decoration-style:wavy;text-decoration-color:rgba(231,140,119,.5);text-underline-offset:3px}
.upgrade-foot{margin-top:16px;padding-top:14px;border-top:1px solid var(--line-d);font-size:13px;color:var(--muted-d)}
/* ---- trust strip ---- */
.trust{background:var(--ink);color:var(--muted-d);padding:0 0 56px}
.trust-inner{border-top:1px solid var(--line-d);padding-top:30px;display:flex;align-items:center;gap:30px;flex-wrap:wrap;justify-content:center}
.trust .lab{font-size:12px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--gold)}
.trust .names{display:flex;gap:26px;flex-wrap:wrap;align-items:center}
.trust .names span{font-family:var(--display);font-size:19px;color:var(--paper);opacity:.82;letter-spacing:-.01em}
.trust .names .dot{color:var(--gold);opacity:.6}
/* ---- section scaffolding ---- */
section.block{padding:96px 0}
.sec-head{max-width:760px;margin-bottom:50px}
.sec-head h2{font-size:clamp(30px,3.6vw,44px);margin:18px 0 0}
.sec-head p{font-size:18px;color:var(--muted);margin-top:18px}
/* ---- About ---- */
.about{background:var(--paper-2)}
.about-grid{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.about h2{font-size:clamp(28px,3.4vw,42px)}
.about p{font-size:17.5px;color:var(--ink);opacity:.86;margin-top:20px;max-width:520px}
.about p + p{margin-top:16px}
.creds{display:grid;gap:1px;background:var(--line);border:1px solid var(--line);border-radius:4px;overflow:hidden;margin-top:6px}
.cred{background:var(--paper);padding:22px 24px;display:flex;gap:16px;align-items:flex-start}
.cred .n{font-family:var(--display);font-size:15px;color:var(--gold);font-weight:600;min-width:26px}
.cred .t b{display:block;font-size:15.5px;font-weight:600;margin-bottom:3px}
.cred .t span{font-size:14px;color:var(--muted)}
/* ---- Services ---- */
.svc-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.svc{
background:var(--paper);border:1px solid var(--line);border-radius:5px;padding:30px 26px 26px;
display:flex;flex-direction:column;transition:.25s ease;position:relative;
}
.svc:hover{transform:translateY(-4px);border-color:var(--gold);box-shadow:0 18px 44px rgba(16,24,43,.08)}
.svc.feature{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.svc .tag{
font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--gold);
margin-bottom:18px;display:flex;justify-content:space-between;align-items:center;
}
.svc.feature .tag{color:var(--gold-soft)}
.svc .tag .pop{background:var(--gold);color:#fff;padding:3px 8px;border-radius:2px;font-size:10px}
.svc h3{font-size:24px;margin-bottom:6px}
.svc .who{font-size:13.5px;color:var(--muted);margin-bottom:18px}
.svc.feature .who{color:var(--muted-d)}
.svc .price{font-family:var(--display);font-size:34px;font-weight:500;margin-bottom:4px}
.svc .price small{font-size:14px;color:var(--muted);font-family:var(--body)}
.svc.feature .price small{color:var(--muted-d)}
.svc ul{list-style:none;margin:18px 0 24px;display:grid;gap:11px}
.svc li{font-size:14.5px;display:flex;gap:10px;align-items:flex-start;color:var(--ink);opacity:.9}
.svc.feature li{color:var(--paper);opacity:.92}
.svc li::before{content:"";width:16px;height:16px;flex-shrink:0;margin-top:3px;border-radius:50%;background:var(--gold);
-webkit-mask:url("data:image/svg+xml;utf8,") center/12px no-repeat;
mask:url("data:image/svg+xml;utf8,") center/12px no-repeat;}
.svc .btn{margin-top:auto;justify-content:center;width:100%}
.svc-note{text-align:center;font-size:14.5px;color:var(--muted);margin-top:30px}
.svc-note b{color:var(--ink)}
/* ---- Process / what to expect ---- */
.process{background:var(--ink);color:var(--paper)}
.process .sec-head p{color:var(--muted-d)}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border-top:1px solid var(--line-d)}
.step{padding:30px 24px 30px 0;border-right:1px solid var(--line-d);position:relative}
.step:last-child{border-right:0}
.step .num{font-family:var(--display);font-size:14px;color:var(--gold);font-weight:600;letter-spacing:.1em;margin-bottom:18px}
.step h3{font-size:20px;margin-bottom:10px}
.step p{font-size:14.5px;color:var(--muted-d);line-height:1.6}
.process-foot{margin-top:46px;display:flex;gap:14px;flex-wrap:wrap;align-items:center}
/* ---- ROI band ---- */
.roi{background:linear-gradient(120deg,#2865B5,#173E75);color:#fff;text-align:center;padding:64px 0}
.roi h2{font-size:clamp(26px,3.2vw,38px);max-width:840px;margin:0 auto;color:#fff}
.roi h2 em{font-style:italic}
.roi p{font-size:16.5px;margin-top:16px;color:rgba(255,255,255,.82);max-width:620px;margin-left:auto;margin-right:auto}
/* ---- FAQ ---- */
.faq-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:56px;align-items:start}
.faq-item{border-bottom:1px solid var(--line)}
.faq-q{
width:100%;background:none;border:0;text-align:left;cursor:pointer;font-family:var(--display);
font-size:20px;font-weight:500;color:var(--ink);padding:22px 40px 22px 0;position:relative;line-height:1.3;
}
.faq-q::after{content:"+";position:absolute;right:4px;top:20px;font-size:24px;color:var(--gold);font-family:var(--body);transition:.25s}
.faq-item.open .faq-q::after{transform:rotate(45deg)}
.faq-a{max-height:0;overflow:hidden;transition:max-height .3s ease}
.faq-a p{font-size:16px;color:var(--muted);padding:0 30px 24px 0;line-height:1.7}
/* ---- final CTA ---- */
.final{background:var(--ink);color:var(--paper);text-align:center;padding:104px 0;position:relative;overflow:hidden}
.final::before{content:"";position:absolute;left:50%;top:-30%;transform:translateX(-50%);width:760px;height:760px;border-radius:50%;
background:radial-gradient(circle,rgba(200,147,43,.18),transparent 60%);pointer-events:none}
.final-inner{position:relative;z-index:2;max-width:720px;margin:0 auto}
.final h2{font-size:clamp(32px,4.4vw,56px);color:var(--paper)}
.final h2 em{font-style:italic;color:var(--gold-soft)}
.final p{font-size:18px;color:var(--muted-d);margin:22px 0 34px}
.final .hero-cta{justify-content:center}
/* ---- footer ---- */
footer{background:#0B1120;color:var(--muted-d);padding:54px 0 40px;font-size:14px}
.foot-top{display:flex;justify-content:space-between;gap:40px;flex-wrap:wrap;padding-bottom:34px;border-bottom:1px solid var(--line-d)}
.foot-top .logo{color:var(--paper)}
.foot-cols{display:flex;gap:60px;flex-wrap:wrap}
.foot-col b{display:block;color:var(--paper);font-size:13px;letter-spacing:.05em;margin-bottom:14px;font-weight:600}
.foot-col a{display:block;color:var(--muted-d);margin-bottom:9px;transition:color .2s}
.foot-col a:hover{color:var(--gold-soft)}
.foot-bot{padding-top:24px;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;font-size:13px}
.svc.feature li::before{background:#fff}
.hero-mark{position:absolute;right:-60px;bottom:-80px;width:420px;opacity:.05;z-index:1;pointer-events:none;filter:brightness(0) invert(1)}
.wa-float{position:fixed;right:22px;bottom:22px;z-index:60;display:flex;align-items:center;gap:0;
background:#25D366;color:#fff;border-radius:50px;padding:0;height:58px;width:58px;
box-shadow:0 8px 24px rgba(37,211,102,.4);transition:.3s ease;overflow:hidden;white-space:nowrap}
.wa-float svg{width:30px;height:30px;flex-shrink:0;margin:14px}
.wa-float .wa-txt{font-size:14.5px;font-weight:600;opacity:0;max-width:0;transition:.3s ease}
.wa-float:hover{width:auto;padding-right:22px}
.wa-float:hover .wa-txt{opacity:1;max-width:200px}
@media(max-width:560px){.wa-float{right:16px;bottom:16px}}
/* ---- pain points ---- */
.pains{background:var(--paper);text-align:center}
.pains .sec-head{margin:0 auto 46px}
.pains-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;text-align:left}
.pain{
background:var(--paper-2);border:1px solid var(--line);border-radius:6px;padding:30px 28px;
position:relative;transition:.25s ease;
}
.pain:hover{transform:translateY(-4px);box-shadow:0 16px 40px rgba(15,35,66,.08);border-color:var(--gold)}
.pain .quote{font-size:34px;font-family:var(--display);color:var(--gold);line-height:.6;opacity:.4;display:block;height:20px}
.pain p{font-family:var(--display);font-size:19.5px;line-height:1.4;color:var(--ink);font-weight:500;margin:14px 0 16px;font-style:italic}
.pain .tag{font-size:13px;color:var(--muted);display:flex;align-items:center;gap:8px}
.pain .tag::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--gold);flex-shrink:0}
.pains-foot{margin-top:40px;font-size:18px;color:var(--ink)}
.pains-foot b{font-weight:600}
.pains-foot .lead{font-family:var(--display);font-size:clamp(22px,2.6vw,30px);font-weight:500;display:block;margin-bottom:22px;color:var(--ink)}
@media(max-width:920px){.pains-grid{grid-template-columns:1fr}}
.reveal{opacity:0;transform:translateY(24px);transition:opacity .7s ease,transform .7s ease}
.reveal.in{opacity:1;transform:none}
@media(max-width:920px){
.hero-grid,.about-grid,.faq-grid{grid-template-columns:1fr;gap:42px}
.svc-grid{grid-template-columns:1fr}
.steps{grid-template-columns:1fr 1fr}
.step{border-right:0;border-bottom:1px solid var(--line-d);padding-right:0;padding-left:0}
.step:nth-child(odd){padding-right:18px}
.nav-links{display:none}
.nav-links.open{display:flex;position:absolute;top:74px;left:0;right:0;flex-direction:column;background:var(--paper);
padding:24px 28px;gap:18px;border-bottom:1px solid var(--line);box-shadow:0 14px 30px rgba(0,0,0,.08)}
.nav-toggle{display:block}
.hero{padding:120px 0 70px}
}
@media(max-width:560px){
.steps{grid-template-columns:1fr}
.step{padding:24px 0}
.trust .names{justify-content:center}
.foot-top{flex-direction:column}
}
@media(prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}.reveal{opacity:1;transform:none}}